Founded by crop scientist, entrepreneur, and Indian American philanthropist Suri Sehgal in 1999, S M Sehgal Foundation operates in over 2,500 Indian villages, impacting more than five million people across twelve states. With a mission rooted in collective attainment of Sustainable Development Goal 1: No Poverty, the Foundation recognizes that inclusive growth requires a strategic mix of interventions addressing the most pressing needs of marginalized communities. Central to this mission is the belief that investing in social capital drives sustainable social development. The Foundation’s rural development efforts underscore the critical role of an empowered citizenry and accountable participation in enhancing equitable development. Focusing on water conservation, food security, and community participation, S M Sehgal Foundation has introduced and supported a range of practices to enhance the livelihoods of the rural communities, such as adoption of high-value crops like capsicum and broccoli, strengthening and reviving Farmer Producer Organizations, establishing Custom Hiring Centres (CHCs), introducing goatery as an alternate source of livelihood, empowering Pashu Sakhis by providing them with employment opportunities and contributing to women’s empowerment in rural areas, farm mechanization inputs, climate-resilient agri practices for enhance income and accessibility to government schemes, and entitlements through Citizen Information Support Centre (CISC). High-Value Crops The agriculture team of experts work with farmers and conduct training sessions and field days to promote the adoption of high-value crops like broccoli, capsicum, tomatoes through staking, onion etc. A demonstration is done through control plot and demo plot, using necessary micronutrients such as zinc, sulfur, calcium nitrate, and others. Farmers are trained on the vegetable farming. The yields produced in the plots are then used as examples for the adoption. Under a CSR project, Pradeep from Tauro block, Haryana, harvested 2,500 kg of broccoli in half an acre of his demonstration plot from which he earned approximately INR 70,000 in total sales. His cost of cultivation in half an acre was INR 15,000, making is profit to INR 55,000. Farm Mechanization The aim of the community‑led intervention is to impart sustainable solutions in the themes of agriculture, livelihood, and entrepreneurship development. For enhancing income in agriculture, the foundation promotes entrepreneurship‑oriented mechanization in small farming. Ishwar Singh, from Mahendragarh, Haryana, received the power weeder machinery at a subsidized rate. The power weeder reduced the labor-intensive work of weeding and also improved the overall efficiency and productivity of their agricultural operations. Ishwar facilitated the use of the machinery through a custom hiring center that facilitates affordable renting of farm machinery on a per-acre basis to many farmers in Khampura. Over the course of a farming season, Ishwar Singh successfully weeded 22.5 acres of land for his fellow farmers using the power weeder machine. He generated an income of INR 22,500, representing a substantial boost to his family’s income. Entrepreneurship Models Custom Hiring Centers To help small and marginal farmers in mechanization, the foundation under various CSR-supported projects provides select farm machines, including the zero tillage machine, at the Custom Hiring Center. Despite initial scepticism among farmers, many take up the challenge and move forward. The machines and implements are provided to the farmers at a subsidized rate. Custom hiring centers play a crucial role in enhancing the economic stability of small and marginal farmers by providing affordable access to essential agricultural machinery and services. These centers allow farmers to rent equipment, and agri-tools like Wheat/mustard/millet seed drills, threshers, MB plough, rotavators, reapers, bed-maker, cultivators, boom sprayer, laser leveler, and carrot washing machines, among others, that they could not otherwise afford, leading to increased productivity and reduced labor costs. 21 CHCs have been established by the foundation across states like Rajasthan, Uttar Pradesh, Maharashtra, Bihar, Haryana and Karnataka.